Mystery and thriller titles currently dominate eBook and audiobook sales charts. So marketing these books must be easy, right? Not so fast. There have never been more ways to sell, promote and cross-promote books. So how are publishers, writers and publicists marketing their books? What are the most valuable formats, services and channels? What about […]
Whether you’re an indie author or signed with one of the majors, one of the most underutilized assets writers & publishers have are book reviews. If you’re like most, your book has acquired a mix of unsolicited reviews, paid reviews from sites such as Kirkus or Clarion, and blurbs from fellow writers. How that you’ve got feedback, you need to put these precious reviews to use. Here’s how
How does an unknown author create a bestseller? While it’s still possible to create a runaway hit based on nothing more than a great story and rapid word-of-mouth, it’s an exceedingly rare phenomenon. We here at Best Thrillers wanted to know. Our new infographic, The Book Marketing Landscape, illustrates some of the most popular services and platforms that help authors gain […]
Even in an age where every reader can post amateur ratings and reviews books on sites like Amazon, GoodReads and Barnes and Noble, writers and publishers still scramble to get professional book reviews from credible sources. So what drives demand? Book marketing, of course. No matter how many five-star reviews your book has an Amazon, […]
